English for Sales and Purchasing

English for Sales and Purchasing is for people who need to communicate effectively with international clients and colleagues. Although sales and purchasing pursue different objectives within a business, both roles require fluent business English to achieve their goals. Buyers and sales people manage international clients, deal with foreign suppliers, attend international exhibitions, draw up proposals, and deal with all manner of complaints and enquiries. English for Sales and Purchasing presents all the essential expressions and conversation techniques that will enable you to communicate successfully in all these situations.

Course Content

Jobs and responsibilities

Job titles and tasks

A sales meeting

A requisition

New contacts

At a trade fair

Relationship building

Follow-up emails

Offers

A sales pitch

The AIDA approach to sales

A request for proposal

An offer letter

Negotiations

Tips for successful negotiations

A company visit

Negotiating styles

Win-win negotiations

Orders

Telephone orders

An online order

A change to an order

Numbers and figures

Contract terms and phrases

Customer care

Dealing with problems over the telephone and in writing

An online complaint form

For more information on this course, please contact me.

Picture of Nigel Bailey

Nigel Bailey

Nigel is a qualified Teacher of English as a Foreign Language and has been teaching in Poland since 2003. He has been teaching over the Internet since 2008 and has taught more than 1,000 students in this way.

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